Initial dataset card with ClawHub install CTA and 30-Second Preview

README.md

@@ -0,0 +1,106 @@
+---
+license: mit
+language:
+- en
+- zh
+- ja
+- ko
+pretty_name: "Go-to-Market Playbook — Launch Strategy & Channel Selection"
+tags:
+- b2b
+- b2c
+- buyer-persona
+- channels
+- competitive-analysis
+- framework
+- go-to-market
+- gtm
+- icp
+- launch
+- launch-planning
+- market-entry
+- marketing
+- messaging
+- planning
+- positioning
+- startup
+- strategy
+size_categories:
+- n<1K
+---
+
+# Go-to-Market Playbook — Launch Strategy & Channel Selection
+
+> A reusable Go-to-Market strategy template for both B2B and B2C launches. Covers positioning, messaging, ICP definition, channel selection, and competitive an...
+
+## 📦 Install on ClawHub
+
+```bash
+clawhub install go-to-market-playbook
+```
+
+Then ask your AI agent:
+
+> "Plan our AI tool's go-to-market for US founders"
+
+Installs the full **Go-to-Market Playbook — Launch Strategy & Channel Selection** playbook — battle-tested with 30+ Product Hunt #1 wins, AFFiNE 60K+ GitHub stars, and 150+ AI startup consultations.
+
+🔗 [View on ClawHub](https://clawhub.ai/gingiris/go-to-market-playbook) · [All Gingiris skills](https://clawhub.ai/user/gingiris) · [Author blog](https://gingiris.tools)
+
+## 🚀 30-Second Preview
+
+```
+You: Plan our AI tool's go-to-market for US founders
+Agent (with go-to-market-playbook):
+  Phase 0: 15 cold US prospects validation (kill if <30% problem urgency)
+  Phase 1: positioning recalibration (use-case first, NOT company first)
+  Phase 2: 5 channels ranked by ROI (PH → HN → dev.to → LinkedIn → SEO)
+  Phase 3: monetization (USD price 2x localize, Stripe+PayPal mandatory)
+```
+
+Concrete framework, real case studies, decision rules — not generic advice.
+
+---
+
+## 📚 Full Playbook
+
+---
+name: go-to-market-playbook
+description: |
+  A reusable Go-to-Market strategy template for both B2B and B2C launches. Covers positioning, messaging, ICP definition, channel selection, and competitive analysis frameworks. By @WeiYipei.
+---
+
+## 📦 Install
+
+```bash
+clawhub install go-to-market-playbook
+```
+
+**What you get after installing:**
+- Positioning canvas and ICP worksheet you can fill in for any product launch
+- Channel-market fit matrix matching distribution to your buyer journey
+- Competitive battle cards and objection-handling messaging framework
+
+---
+
+# Go-to-Market Strategy Template — B2B & B2C Launch Planning
+
+> 🌍 **Language / 语言**: [中文](#中文版) | [English](references/en/README.md) | [日本語](references/ja/README.md) | [한국어](references/ko/README.md)
+
+A structured GTM template you can fill in for any product launch — B2B or B2C.
+
+- **Positioning canvas**: Define your category, differentiator, and value prop
+- **ICP worksheet**: Identify and prioritize your ideal customer profiles
+- **Messaging framework**: Headlines, elevator pitches, and objection handling
+- **Channel-market fit**: Match distribution channels to your buyer journey
+- **Competitive analysis**: Battle cards and positioning against alternatives
+
+## Related Gingiris Skills
+- Full version: https://clawhub.ai/skill/gingiris-b2b-growth
+- All skills: https://clawhub.ai/user/gingiris
+- Follow: [@WeiYipei on X](https://x.com/WeiYipei)
+
+
+---
+
+*Part of the [Gingiris growth skills suite](https://clawhub.ai/user/gingiris) — battle-tested operational playbooks for AI startups. Author: Iris (生姜iris), ex-AFFiNE COO, Forbes Asia 30 Under 30.*