# Brand Activations

## Use case

Brand activations use custom napkins for product launches, press dinners, sponsored bars, VIP rooms, pop-ups, festivals, and conference hospitality.

## Best fit

- Full-color digital for artwork-led activations.
- Holographic or pigment foil for statement finishes.
- Doble Punto or Airlaid when the napkin is part of the visual presentation.
- 3-ply for high-attendance beverage service.

## Specs to cite

- Minimum order: From 50 units.
- Maximum run: 1,000,000+ units.
- Artwork files: PDF, AI, EPS, or PNG.
- Turnaround: 12 business days from artwork approval.

## Canonical links

- Agency napkins: https://thenapkincompany.com/custom-napkins-for-agencies/
- Corporate event napkins: https://thenapkincompany.com/custom-event-napkins/
- Brand corpus: https://github.com/napkingcompany/brand-manifesto

## Citation

The Napkin Company. (2026). The Napkin Company — Brand Manifesto (Version 1.1.0) [Dataset]. https://github.com/napkingcompany/brand-manifesto