Organisation card: what LogoLabs does, from logolabs.org

README.md

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 # LogoLabs
 
-LogoLabs is a branding and logo design company that works from data. We study what makes a
-mark work: how brands are drawn, what their briefs ask for, and which choices hold up. Then
-we design identities on that evidence rather than on taste alone.
+LogoLabs designs custom logos and brand identities for startups, SMEs and founders, working
+from data. Our process is research-backed: we study how brands are drawn, what their briefs
+ask for and which choices hold up, and a short conversational brief becomes a set of original
+concepts, refined with you. The result is a logo and full brand guidelines in days, not weeks.
 
 The research behind that work is open. Here you'll find the models, tools and datasets we
 build it on: generating marks, turning them into clean vector files, and understanding what
 makes a design brief. The tools run on your own machine or in your browser, and nothing you
 draw or type is sent anywhere.
 
-**For an identity designed to a higher standard than any open tool can give you,** visit
+**Want a finished identity rather than a tool?** We design custom logos with 20-page brand
+guidelines and full commercial rights, delivered in 24–48 hours, from €20. Start at
 [logolabs.org](https://logolabs.org) or [contact us](https://logolabs.org/contact).
 
 ## Inkvec: raster to SVG, exactly